Lorelle retired in 2018 following a 33-year career at Costco Wholesale Canada as Vice-President of Marketing and Membership. She successfully drove membership growth, directed brand awareness initiatives, and ensured a superior customer experience for all Costco members during her executive career. Demonstrating a long-standing philanthropic commitment, Lorelle served on Costco’s Charitable Contributions Committee, which supports dozens of non-profit organizations across Canada. Today, she continues to champion families and children by actively volunteering with two non-profit organizations, including serving as a Board Member for Dress for Success Vancouver, where she lends her expertise to the Fund Development and Marketing committees.
